Service

Campaign Audit

We analyse your campaigns in detail and show you — with numbers — where you're losing money and what to do to stop.

Who is this audit for?

"I'm spending but seeing no results"

Campaigns running for months but leads aren't coming — or they're not qualified.

"I want to change agencies"

You need to understand the real state of the account before transitioning to a new manager.

"I want to scale but don't know how"

Campaigns work, but you want to grow without proportionally increasing cost per lead.

What we analyse

A full audit covers 60+ checkpoints across 4 critical areas.

Account structure

  • Campaign and ad group organisation
  • Geographic and demographic targeting
  • Budget distribution across campaigns
  • Keyword overlap

Tracking & conversions

  • Correct Pixel / Tag installation
  • Conversion events configured correctly
  • Attribution model
  • GA4 integration

Ad copy & creatives

  • Relevance between ad and landing page
  • CTR vs. sector benchmarks
  • Ad extensions in use
  • A/B test opportunities

Bids & budget

  • Bidding strategy vs. campaign objective
  • Time-of-day and device adjustments
  • Budget distribution by performance
  • Wasted spend on irrelevant keywords

What clients typically find

Averages based on audits done in the last 12 months.

€1.2k
Average monthly savings found
5 days
Report delivered
60+
Checkpoints covered
0€
No commitment required

Find out where you're losing money today

We deliver a detailed audit with a clear action plan in 5 business days — no commitment.

Request Audit →